
Ford Ranger’s Immersive Virtual Showroom
Explore the photorealistic exterior and interior of Ford’s Next-Gen Ranger, tap on 3D hotspots to discover key features, configure your ideal vehicle in 3D and view in AR.
About The Project
Step into the future of vehicle exploration with the Ford Ranger Immersive Virtual Showroom—an interactive experience powered by Unreal Engine and Google’s Immersive Stream (ISXR) technology.
No downloads. No installations. Just scan a QR code, instantly launch the experience in your browser, and explore the Ford Ranger in high fidelity. Navigate around the vehicle in OrbitCam mode, customize colours and trims, and discover key features through interactive animations.
Want to see it in your driveway? With AR mode, you can place a true-to-scale Ranger in your real-world space and walk around it as if it were right in front of you.


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